Sony Xperia 10 VII vs Samsung Galaxy A37

EDITORIAL: Sony's mobile division has seen one of the worst transformations over the last decade. Going from inventing the first submersible phone, first compact flagship and first notchless screen (among other things), Sony crashed to a lack of basic software work, low quality imaging and finally: abandonment of what they championed as truly better mobile phone solutions (the 21:9 screen aspect ratio, narrow-and-easy-to-handle 68mm bodies, excellent battery life long before its Chinese rivals). Today, Xperia 10 VII looks embarrassing with its utter lack of excellence in any single department (except for the Micro SD slot).

EDITORIAL: Like the rest of Samsung's 2026, the A37 suffers from lack of inspiration - it seems it is build to be "just enough" of an upgrade and not to threaten Samsung's better devices. Compared to A57, it is just-so lower in raw performance, battery endurance and charging speed, screen brightness and ultrawide performance. Problem is, with A56 being so much better, that 1 year old phone is a cheaper and an obvious choice over the A37. And so are midrangers from Xiaomi, Vivo, Oppo and Nothing. Samsung is betting their 6 year long OS support policy combined with global service, advanced AI integration and well developed ecosystem will carry A37 to "just enough" sales numbers.